CRM Asst/Manager - RETAIL LUXURY - S$5000

ClarisT Resources Pte Ltd

CRM Asst/Manager - RETAIL LUXURY - S$5000

ClarisT Resources Pte Ltd


Job Nature: Permanent

Position Level: Experienced, Manager

Job Category: Corporate Communications/Public Relations , Digital/Online Marketing, General Marketing, Online/e-Commerce

Qualification: Diploma, Bachelor's / Honours

Salary: Login to view


A Market Leader within the retail industry.  Due to business needs, we are seeking committed professional to join the team as CRM Asst/Manager!

 

Budget for this role: S$5000

 

Job Responsibilities:

  • Conceptualise and execute effective marketing plans for different tiers of customers’ base monitor and analyse its effectiveness and ROI.
  • Actively involved in the functionality, design and user experience on CRM and e-commerce platforms.
  • Manage Membership Programme (e.g. Points, Rewards and Redemption policy) and ensure constant engagement with members.
  • Develop customer acquisition and retention initiatives through Membership Programme.
  • Work closely with digital marketing members to drive database traffic to relevant proprietary platforms.
  • Track and analyse CRM database for management reporting and develop more targeted marketing initiatives to drive sales.
  • Monitor market trends and competitors’ activities and propose countermeasures.
  • Support in organising of targeted events for members including the top customers and different segments
  • Planning and delivering CRM strategies across the company encouraging customer retention and customer loyalty.
  • Deciding on the CRM platform structure and architecture ensuring it works seamlessly across the organisation and captures all required information at key points in the customer life cycle.
  • Customer Journey Mapping analysing touch points with the organisation and maximising commercial opportunities.
  • Working closely with all departments to ensure the CRM works effectively for all aspects of the company. 
  • Overseeing direct communications with customers through the CRM.
  • Monitor and maximise customer lifetime value strategies ensuring maximum profitability.
  • Ensuring the database is segmented effectively for targeted marketing activities.
  • Overseeing the migration of all direct communications to lower cost mediums such as SMS and email.
  • Developing testing strategies for all aspects of the CRM to ensure the most effective approach for the company and its products.

 

Job Requirement:

  • Diploma or degree in Marketing or marketing related fields.
  • Extensive experience of direct and digital marketing ideally in a similar industry (Retail/Consumer Electronics).
  • Strong background in customer acquisition, re-engagement and retention strategies.
  • Minimum 3 years relevant working experience in management of CRM and e-commerce platforms.
  • Discipline in execution of campaigns and thorough in evaluation of results.
  • IT savvy, good knowledge of marketing automation tools
  • Strong planning, coordination and communication skills
  • Customer relationship oriented and strong engagement skills.

 

Interested applicants, kindly forward detailed resume to [Click Here to Email Your Resume].

 

Please visit us at www.clarist.com.sg for more opening positions!

Company Overview

Clarist Resources is an Executive and Professional Recruiter. 

We specialize in the Retail, Apparel and Luxury Goods industry. This is the industry we recruit for and we can do it better than anyone else. Most agencies cover this industry as one of their 10 other permanent placement areas, or conveniently make it another category in their business profile. At Clarist Resources, our dedication to this industry is unmatched.  

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